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Coors light Canada learned a lesson in viral marketing the hard way. I'm sure you're used to seeing all of the viral marketing campaigns that many companies use to promote their brand/product. Viral marketing can be hugely successful. However here's the thing with viral marketing: you can't always … [Read More...]
I enjoy David Tutera. There I said it and out loud. I admire his talent and the impact he’s had on the wedding planning industry. David Tutera is described as a celebrity wedding planner, author of more than a handful of books and host of several enjoyable television shows. This past weekend I … [Read More...]
Planning a party can be easier than you think just by using a party planning checklist.
So you drew the last straw. And you’ve been elected to plan and host the next birthday, anniversary or engagement soiree. Time to begin planning. But the first question we usually ask “when is the right time … [Read More...]